How To Outsmart Your Brain and Achieve Your Goals With The Iterative Advantage.

Photo by Bret Kavanaugh on Unsplash

The ability to adapt is important in a world of continuous change.

Yet, we often find ourselves trapped in a cycle of negativity and disappointing results when transforming our health habits, for instance.

We set ambitious goals, dive headfirst into new routines, and expect immediate perfection.

We accept the myth that success equates to flawless execution, and that progress follows a linear path from point A to point B.

But when life throws unavoidable challenges and our motivation wanes, we backslide into familiar patterns, convinced we’ve “failed” yet again.

This narrative of failure is not only defeating but also fundamentally flawed.

True, lasting behavior change is rarely a neat, linear process. It’s messy, non-linear, and full of unexpected detours.

The problem isn’t a lack of willpower or discipline; instead, winning approaches to behavior change often contradict what we’re now learning about our brains.

Here’s where the concept of iteration comes in.